NBA ALL sTAR WEEKEND, HOUSTON 2013
Out of this world talent that ignites the game. An unstoppable drive to complete their mission to be the best. Don’t just admire the stars, let them fuel your launch. The message is clear: The only way to dominate the game is to ball beyond limits.
NBA ALL sTAR WEEKEND, Nola 2014: NIKE brand activation
The city’s culture and unique energy demands that you bring something extra when you play here. That you don’t get satisfied with the norm. That you inject the game with the same spirit that swings in New Orleans music, haunts New Orleans neighbourhoods, and even flavours New Orleans food.
Identity, Typography, Art Direction, Digital, Environment