Goodworld Brand Identity &
Online Experience
Working with an innovative social tech 
platform to reinvent their brand and drive
 social donations through Goodworld.


Goodworld is a unique online technology that powers #donations on Twitter, Facebook and the web.



The brand identity captures the spirit of universal compassion that defines a new generation of social micro-philanthropists.




The user experience is optimised to enable maximum conversion from both in stream social and online traffic.




Services Identity, Typography, Brand Guidelines, Digital Strategy, Digital Design, Brand Strategy, Digital