Capturing the essence of one of the world’s most iconic marathons
Chicago Marathon 14
Providing an epic event experience for the 45,000 participants of the Chicago Marathon from the chiselled identity through to the elevated event experience, custom event apparel and limited edition footwear. The expansive event expo design featured Nike+ responsive digital environments, runners’ services, sculptural product showcases and the finest race map wall of all the majors.
Services Identity, Typography, Apparel, Print, Digital, Environment